| ECONOMIC IMPACT STUDIES |
The EVC commissions economic impact studies to provide a current analysis and information across several unique industries to benefit the growth of our community. If you have questions feel free to contact us at (805) 788-2012 or by emailing info@sloevc.org.
Without doubt, San Luis Obispo County (SLOC) has all the necessary elements to be a more competitive player within the California tourism market. Our area has natural attractions, history, culture, and numerous elements that make it a unique destination. With the information and recommendations found in these reports, local private and public sector leaders can bring about necessary changes to make our region even more competitive.
Economic Analysis
- Travel spending has increased in SLOC.
- Travel spending in 2007 equaled $1.121 billion, a 3.4% increase from 2006.
- Since the economic slowdown in 2001-2002, travel spending has increased by an average of 3.8% annually.
- Although increased gasoline prices and room rates account for a substantial share of this increase, travel-generated earnings and employment also grew.
- Travel Impacts within SLOC. Analysis revealed the travel impact by sub-county areas:
- South Inland, including the City of San Luis Obispo: $254 Million
- The North Coast, including Cambria and San Simeon: $151 Million
- South Coast, including Pismo Beach and Arroyo Grande: $359 Million
- Mid Coast, including Morro Bay and Cayucos: $160 Million
- North Inland, including Paso Robles and Atascadero: $195 Million
- Between 2001 and 2007 travel spending:
- Increased in the North Coast and North Inland areas by 7.6% and 11%, respectively
- Decreased in the Mid Coast area by 9%, in the South Inland by 3.5%, and in the South Coast by 3.5%.
Report Downloads
- SLO County Tourism Report - Report 2008 (v.2) updated 9/26/08
- SLO County Tourism Report - PowerPoint (v.2) updated 9/30/08
- SLO County Tourism Report - Executive Summary (v.1)
- SLO County Tourism Report - Survey (v.1)
- Download Meeting Flyer (v.1)
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The EVC and the Paso Robles Wine Country Alliance commissioned the region’s first ever study. The wine and grape industry in San Luis Obispo County has been transformed over the last decade, a transformation that has enabled growth in employment and incomes in the county while preserving agriculture in an astonishingly beautiful enviroment.
Over this period:
- The number of wineries in the county increased from 51 to 217
- The number of wineries in the Paso Robles American Viticultural Area (AVA) increased from 35 to 181
- The number of vineyards in the county increased by 72%, with winegrape bearing acres growing by more than 190%
- Winegrapes, now the county's highest value crop, represents on third of our county's total agricultural production value
Wine, vineyards and related industries and services generate $1.785 billion in economic value in SLO County, including more than $86 million in state and local taxes.
Economic Anaylsis
| Full-time Equivalent Jobs 8114 |
| Wages Paid $241 million |
| Retail Value of Paso Robles AVA Wine $657 million |
| Retail Value of Greater SLOCounty Wine $803 million |
| Number of Bonded Wineries 217 |
| Wine Produced (9 liter cases) 3.2 million |
| Winegrape Bearing Acres 29,000 |
| Value of Winegrape Crop $151 million |
| Allied Industry Revenues $51 million |
| Tourism Expenditures $113 million |
| Winery Tourists Visits 1.2 million |
| Charitable Contributions $1.1 million |
| Taxes Paid (State and Local) $86 million |
Purchase Entire Study
A hardcopy of this comprehensive wine study is available for purchase for $100. To purchase a copy or for questions, please call June Parent at (805) 788-2012.
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Web Site by Clever Concepts |